Startups face numerous challenges with each startup period bringing its own. In the seed phase, every activity focuses on turning a concept and functional prototypes into a marketable product. According to this the focus is on winning customers and partners with a well thought-out business model. In addition to market access, startups primarily need advice and financing.
In the growth phase, the number of customers and thus the turnover increases. However, this in turn requires the recruitment of new employees and the establishment of suitable corporate structures. These often lay the foundation for the following years. At the same time, the expectations and quality standards of customers with regard to products and services often grow during this phase. Business strategies are also adjusted or expansion is carried out in this phase. New business partners are gained and the own company network grows.
But no matter what phase a startup is in, the lack of resources is always a bottleneck. Startups need support and assistance in the form of access to infrastructure and networks as well as to financial and non-monetary resources.
Partner of the Innoloft Benefits Program
As a startup we know from our own experience how important it is to be supported in its activities. That is why we have initiated the Innoloft Benefits Program. Together with partners we offer you startup assistance.
Our partners currently include Amazon Web Services (AWS). Through their AWS Activate Program they provide companies with infrastructure services. As a startup, you can register for this via our platform and receive credits worth up to $5,000. One of the conditions to profit from the AWS-Benefit is that you invite another startup to our innovation network, which registers with its own profile. The invited startup in turn can use our network with all its features for free and can also participate in the Innoloft Benefits Program.
Click here for more information about the Innoloft Benefits Program:
One startup that could already profit from the Benefits Program is the Eventbuddy GmbH. The Eventbuddy GmbH offers an innovative and intuitive platform for event management and digital ticket sales.
“As a startup in the growth phase, you are quickly confronted with the scaling of your digital infrastructure. Through Innoloft’s Benefits Program, we were able to profit from a partnership with Amazon Web Services, so we can now focus on the further development of our platform.” – Lucian Holtwiesche, Head of Product